All Time (Sort Of) Greatest Company Responses To Complaints

There’s an old saying in the world of retail, with a very deliberate exclamation mark: “The customer is always right!”

But as someone that has spent the better part of his adult life in comparative consumerism, one could argue this mindset is outdated, irregardless, and all else demeaning to both the company and the customer.

Yeah, and what about all those lefty’s?……….. #DramaticPause …………….

Luckily there are a few cheeky businesses out there that are willing to respond to complaints and criticism with whit, humor and just a dash of sarcasm.

So take a seat, and a deep breath, and enjoy some of the all time greatest company responses to complaints….. ever….


All Time (Sort Of) Greatest Company Responses To Complaints



It all started when a Tesco employee, alongside a customer, mourning the death of a worm found inside a cucumber purchased at the local grocery chain.

The customer, a U.K. man named West Metcalfe, took to social media to voice his concerns and sorrow over losing such a beloved “pet”:

“Upon opening my cucumber I discovered a worm inside the wrapping [see above picture]. I thought – at last, finally Tesco have come up with something to beat Aldi’s free spider with bananas offer,” Metcalfe joked.

“I excitedly shouted the kids downstairs to come and meet our new pet. We decided to name him William,” he wrote. “Our new pet appeared to be very unresponsive, we just put it down to him being sleepy and decided to give him sometime to come round.”

Metcalfe’s post prompted Tesco Customer Care representative “Rob” to respond.

He informed Metcalfe that although he would be unable to attend the funeral, he still offered condolences, and a supposed poem.

“I’ll be heading to a muddy festival shortly, trawling through the fields of damp grass and dirt, much like William would’ve during his happier times,” he wrote.

Although hilarious, this is nary the first time Tesco has tried to bridge the tense gap between corporation and human. Check out this post from a few years ago:


Back across on the other side of the pond, believe it or not, we have our very own sharp witted customer service oriented company: Target!

Be forewarned (and excuse the pun), don’t put a target on your back by sending something stupid through their social media channels. They will get you…

And this nuanced response that brings light to the question, “Are we allowed to refuse service to s****y people?”

The answer should always be yes.

Heck, even Campbell’s got in on the action with this razor sharp response… I can see the red tomato soup oozing from this woman’s open wounds from here…


There are quite literally hundred of examples, and the list could go on for hours and hours, but let’s be honest, most of you stopped reading this before you began. It’s all about them photos, am I right? If you don’t know, now you know, customer…